Information technology has two faces: control and freedom. Egypt showed us the power of free exchange of communication (the IT face of freedom). During the whole of human history, a small minority has inevitably controlled „truth“ and thus power. Information and communication technologies (ICT) wash away these suddenly vulnerable autocratic sand castles guarding truth, in countries and in human institutions. Who can now scoff at the social Web and call it fluff? How can educational institutions continue to marginalize the social Web, labeling it as unimportant or undesirable? How can higher education, dedicated to the free exchange of ideas, not fully embrace this most extraordinary medium?